Jul 11
6
Domain Name Policy Changes
Have you heard the news yet? Get ready to start saving your money back to buy a ton of new domains as the race is on January 12th, 2012. The reason? Well, you know dot com, dot net, and dot whatever right? The correct name is TLDs or top level domains. So, this means you find your domain name you want and dot com is not available you try for dot net as people really pay attention to your domain name. That is the part in front. Like tacos dot com. You will try to get as close as you can to the original dot com name for competition. Get ready to throw that out the window and hold on tight!!
Policy Changes to Take Effect Jan. 2012
According to ICAN, the people that makes the rules and tells all of us what to do with how we can use them, buy them, renew them, and so on they are going to loosen things up. This is going to make Internet history! How would you like to snag brand new TLDs like your daughter or son’s name? What about being the most famous restaurant or celebrity chef in the world?
This is going to be called gTLDs. It was announced three years ago and now it is officially going to be accepted starting January 12th to April 12th only. If you are a real business, a city, (not sure about country or state), or an organization (think Blue Cross, Red Cross, etc.), jump on the band wagon. If they are approved, you will be operational by the late part of 2013.
So get ready for Facebook dot Facebook not dot come. Or how about Hooters dot Hooters? If you could own like your own name, dot com, dot net, and your own country. You could have that market locked so freaking tight and become worth millions overnight!!
Posted in Search Engine Optimization by .
Can you say Facebook, LinkedIn, Groupon, and YouTube in the same sentence? How SEO and social media grew in 2010 made Internet history, global history offline, and anything else you can think. When we all want to hang with our friends and family, Facebook and MySpace were great ideas, at the time.
How SEO and Social Media Grew
But, businesses got street smart. In a blink of an eye, things changed. If you did not move fast enough as a social media avenue, you got left behind. MySpace is still there, but Facebook now rivals Google! Facebook never had a clue what they started and they allowed it to happen. The rest as you can say his history! Give the people what they want and they did! If they did not find what they were looking for, they would go elsewhere.
With SEO or search engine optimization, this was the catalyst to backlinks. No longer having to worry about promoting a product or a service anymore the traditional way through search engines and also paying for clicks, changed the way we all do business.
We can go make a Fan Page on Facebook or even pay to advertise or even leave our link to our website in our profile or anytime we send an email. That is the definition of a backlink. An article can be written and submitted to article directories, our link is hidden in a keyword, and the person just clicks on the link and checks things out. They also can share their wonderful find with everyone by hitting the Facebook button or any other social media site button.
LinkedIn was designed for business and it is great if you have never checked it out. There is no worry about mixing your personal with your business as it is designed for business. YouTube was bought by Google in case you missed the news. But, it is no longer just designed for fun. Businesses are smart. Make a video and grab their attention, click on the link, and buy! Another cool way for backlinks! Also, subscribe to their channel and newsletters for more information.
There are many knock offs now but do not let that deceive you. Groupon was ingenious and look how much it is worth now! Everyone is begging to own it as we speak! What will SEO and social media do for 2011?
Posted in Search Engine Optimization by .
Apr 11
28
Why Search Engine Optimization
Do you have your own website? Maybe you work for a company that is bases online and provides goods or a service? Or maybe you just have an informational Blog that you like to share with the world. No matter what type of website you have, then main goal is to get information out to the world, via the World Wide Web.
White Hat SEO
In this article I will break down the basic steps into performing proper White Hat SEO. Proper White Hat Search Engine Optimization is legal techniques used to boost your search engine rankings as well as gain traffic to your website.
Establishing a domain name and uploading a website is the first step in getting noticed on the World Wide Web. Once you have selected a domain name and you have uploaded a website you need to decide on what your website vertical will be focusing on and what demographic you will be targeting. Since the majority of websites provide a service or sell a product, I will use a Floral Sales Website as an example. So, in this case your focus will be on selling flowers and you will be selecting a target demographic to shoot for. In this example we will say the target demographic will be 25-45 year old Males.
Now that you have established what your website will be providing and who you want to see it, you can focus on reaching your customers. This begins at the website content. The website content needs to begin with clean code, should have text on all pages, and should include the following search features; Site Title, Site Description, Keywords and Alt Tags. It is very important to use high ranking Keywords in your website Title and website Description. Also a good tip is to find a free tool online, like Google keyword generator, to search for high ranking keywords. Use the Google keyword generator to find the keywords with strong local and global searches. You can also use this tool to view the competition on the phrase or word. Don’t be afraid to use 3 to 4 word phrases or Long Tail Keywords, they still rank very well and work great to focus on Local Traffic.
Your next step will be to create a couple Social Media accounts like Twitter or Facebook. Create these accounts with a similar feel to your website. You will also want to write a couple of articles on your website or website’s content and submits those articles to Hubs like Hubpages.com. Once you have submitted those articles you can link to them using Social Bookmarks like Delicious or Digg.
Finally, your last step will be to submit your websites to local or non local directories depending on your target audience. There are some websites out there that will allow you to do this in bulk for a small fee.
Remember, there is much more to the wonderful world of SEO; this was just a very basic introductory article. SEO is a very powerful tool. As the World Wide Web grows, so will the need for Proper SEO!
Apr 11
26
SEO in 4 Basic Steps
Do you want to find profitable Niches and use the same SEO Keyword Research Tool as Internet Marketing Ninja’s? Do you want to drive traffic to your website? Are you looking for quality Organic traffic? If so, then here are 5 Things you should know about Keyword Research tools.
White Hat SEO Techniques
Search Engine Optimization can be performed in many different ways. The basic White Hat SEO techniques begin with good website content and the proper code.
First, all web pages need a Title and a Description that explain the website as well as all products and services. All images on your website need to have Alt tags and all Alt tags should match the saved file name. One of the most important parts is that all Keywords need to be placed on each page that you want to rank. Each page can have its own unique set of Keywords. Also, It is good practice to never set more than 21 Keywords or phrases per webpage.
Second, selecting the correct Keywords can be very difficult. Keywords are selected with many conditions set in place. It is good practice to use a Keyword Generating Tool that will show you the Competition for that Keyword or Phrase. Also, you always want to be able to view that keyword or phrases Local and Global Searches. This will help you determine which keywords will work best for the target audience.
Third, you can select different Keywords for all ranking pages. This means that you should select Keywords that are appropriate for the corresponding webpage. This will help target an audience for that individual webpage.
Fourth and finally, you want to do research on the correct Keywords for your website. For example, Long Tail Keywords are great for targeting a Local audience and negative Keywords can help with ranking and website competition. Try to select Keywords that relate to your website and always try to use Keywords that focus on your Niche Market.
So for your best results in Search Engine Optimization, use a Keyword Research Tool to make your SEO count! Remember that using the incorrect Keywords can damage your search engine rankings. Using the correct Keywords can ONLY improve your website ranking and website quality!
Posted in Search Engine Optimization by .
Web Design, Blog Design, Link Wheels, SEO, Social Media
